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An ad campaign featuring a Mercedes-Benz GLA-Class piloted by Japan's favourite Italian plumber, Super Mario, has become a viral hit.

The video was uploaded to YouTube on May 28 and has already seen more than 640,000 hits. It features an eight-bit animated, pixelated Mercedes-Benz GLA-Class SUV set in the Super Mario Bros platform, with the car clearly being driven by the main character in the popular Nintendo franchise.
Watch the video below:
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